Belarus

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More about the country and popular services

Belarus is a country in Eastern Europe with a population of about 9.5 million people (as of 2023). In recent years, the country has been actively developing its telecommunications infrastructure, although the political and economic situation poses certain challenges. Telephony and the use of social media play an important role in the daily life of Belarusians, although access to information is often limited due to government restrictions.

Belarus Telephony

Belarus has a developed telecommunications system, although access to modern technology in rural areas remains limited. In 2019, there were 11.55 million mobile connections in the country, which is more than the population (121.3%), as many people use multiple SIM cards. Mobile Internet speeds are growing: in 2023, the median speed reached 11.71 Mbps (+13.2% per year), and fixed-line connections reached 50.27 Mbps. Belarus is actively developing fiber-optic networks, having one of the highest fiber penetration rates in Europe, second only to Iceland.

Main telecommunications companies:

• Beltelecom is a state-owned operator that controls most telecommunications services, including fixed-line communications and the Internet. The company offers services under the YASNA (high-speed internet via GPON) and ZALA (interactive television) brands. Beltelecom also provides Wi-Fi in public places such as airports, train stations, and hotels.
• A1 Belarus is one of the leading mobile operators offering 4G and VoLTE. A1 is actively working to expand its coverage and provides services for private and corporate customers.
• MTS Belarus is another major operator that provides GSM/UMTS and 4G services. It is popular for its tariffs such as Unlimited+ and Super.
• life:) is a smaller operator, but competitive, with a focus on affordable data packages and mobile internet.

The state-owned company beCloud manages the infrastructure for 4G, and operators are gradually rolling out 5G. However, EU sanctions are hampering equipment supplies, and political isolation has led to a suspension of roaming with Ukrainian operators.

Social Media

In January 2023, there were 4.27 million social media users in Belarus, accounting for 44.9% of the population. Social media plays an important role as a source of news, especially against the backdrop of restrictions on freedom of speech (Belarus ranks 157th in the 2014 World Press Freedom Index). The government periodically blocks access to the platforms during protests, but Belarusians actively use social media to mobilize and share information.

Popular platforms:

• TikTok is the leader in terms of the number of users: 4.7 million as of August 2023. The platform is popular among young people for entertainment and short videos.
• Instagram is the second most popular with 3.66 million users (39.4% of the population). In 2023, Instagram accounted for 26% of social media traffic in Belarus. The majority of users are women (62.2%), and the largest age group is 25-34 years old.
• VKontakte- has 3.4 million users and remains an important platform, especially for organizing protest movements such as the “Revolution through Social Media.” The government often blocks access to VK during protests.
• Telegram- Gained popularity during the 2020 political crisis, becoming a key channel for opposition news. In 2023, the messenger had a stable audience of 3 million active users.
• Odnoklassniki - popular among the older generation for finding friends and relatives, although it is inferior in terms of coverage to youth platforms.
• Facebook (706.1 thousand users in 2022) and Twitter (less than 50 thousand users) are less popular, but are used for political activism. The government actively uses censorship on social media, especially during protests, and blocks access to platforms, as it did with VKontakte in 2011.

Belarus has a developed telecommunications infrastructure with operators such as Beltelecom, A1, MTS, and life:) providing broad coverage and introducing modern technologies despite sanctions and economic difficulties. Social media is dominated by TikTok, Instagram, VKontakte, and Telegram, which serve not only for entertainment but also for information sharing and mobilization. However, government restrictions and censorship remain serious challenges to freedom in the digital space.